Web Development
Sources For Researching Products According To Millennials vs Boomers, February 2014 [CHART]
Boomers’ online research has a distinct generational flavor.
Read MoreShare Of Time Spent With Online Media By Mobile Platform, February 2013-May 2014 [TABLE]
As mobile as a portion of digital media time hit 60%, smartphone and tablet apps showed even more impressive growth over the prior month.
Read MoreTop Smart Phone Activities By Generation, July 2014 [TABLE]
Almost three-quarters of Millennial smartphone owners engage in social networking on their devices during a typical week.
Read MoreTop Challenges To Mobile Marketing Success, June 2014 [CHART]
Lack of knowledge about mobile marketing was the No. 1 hurdle to mobile marketing success.
Read MoreLevels Of Suspicious US Web & Mobile Traffic, Q1 2013 – Q1 2014 [CHART]
Suspicious US web traffic was down from a high of 61% in Q4 to 55% in Q1, which Solve Media attributes to lower ad spending after the holiday season.
Read MoreTop Mobile Marketing Objectives, June 2014 [CHART]
The most important objective for mobile marketing is to improve customer engagement.
Read MoreBest Online Channels For Driving Sales, June 2014 [CHART]
Three-quarters of retailers surveyed believe that digital advertising delivers a higher ROI than traditional or offline advertising, and 82% expect their digital marketing budgets to increase in the next 3-5 years.
Read MoreTop Online Marketing Channels For Local Businesses, June 2014 [TABLE]
Of the 12 channels identified, organic search wins out as having the best ROI for local businesses.
Read MoreUS Nonprofit Site Donation Conversion Rates By Sector, 2013 [CHART]
16% increase in monthly site traffic for the US nonprofits studied led to a site donation conversion rate of 0.69%, upping the average visit value to 60 cents.
Read MoreForm Conversion Rates By Type, June 2014 [CHART]
The average conversion rate for forms in the US is 7%.
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