Marketing Trends Archives - Page 30 of 56

Live Video Streaming Demographics

The average live streamed video view is 7% longer than the average online video view.

iPad 2 Means Business

Julio Ojeda-Zapata, technology columnist for the Pioneer Press and author of Twitter Means Business and iPad Means Business discusses the iPad 2 and its competition.

Microsoft Kinect Sales Record

Microsoft’s Kinect for the Xbox 360 sold through an average of 133,333 units per day in its first 60 days on sale.

Search Behavior Eye Tracking Studies

17% of Google searchers looked at the left-hand navigation links and they spent an average of 1.2 seconds vewiing those.

We need to more sharply define mobile. Are we talking about mobile phones? Tablets? Internet connected vehicles? All of the above? Does a purchase in your living room in front of your TV from your iPad count as mobile commerce?

Mobile Frustration

44% of men said the small size of mobile screens discouraged them from using the Internet.

Starbucks' Touchscreen Storefront

Starbucks customers in Toronto and Vancouver are encountering touchscreen video displays on the window storefronts of their favorite coffee shop. More evidence of online/offline convergence.

iPad 2 Features

Tunheim Partners’ Pat Lilja discusses the features of Apple’s new iPad 2 tablet.

Johanna Blakley: Social Media Will Change Gender Assumptions

Media and advertising companies still use the same old demographics to understand audiences, but they’re becoming increasingly harder to track online, says media researcher Johanna Blakley.

Is 2011 The Year Of 3D?

In this Tunheim Tech Talk video, David Erickson & Pat Lilja discuss the state of 3D technology and whether or not 2011 will be the year 3D breaks into the mainstream.