Marketing Trends
Roger Ebert's Ill-Advised Tweet Nets 10K New Followers
Roger Ebert gained 10,500 new Twitter fans 2 days after Tweeting “Friends don’t let jackasses drive drunk” in response to the death of Jackass star Ryan Dunn.
Read MoreTablets Are For Content Consumption
87% of tablet users are accessing content with their devices.
Read MoreThe Kindle Million: Vanity Press Can Be Lucrative
Self-published author John Locke has sold 1,010,370 Kindle books using the Kindle Direct Publishing service from Amazon.com.
Read MoreSearching To Click
88% of searchers are likely to click on a link in search results if it includes the exact phrase they searched for.
Read MoreVirtual Civic Glue?
OFFLINE JOINERS, BY TECHNOLOGY USE Pew Internet & American Life Project 74% of Americans belong to at least one local civic group like a community group, sports league, youth or religious group or a social club. 28.3% of Internet users belong to a community group. That compares to 22.3% of offline people who do. 22.1%…
Read MoreGrandma's On Facebook
11% of US seniors used Facebook in 2010.
Read MoreYouTube Video Advertising
YouTube has 20,000 different advertisers running campaigns.
Read MoreBrand Talk Talk Talk Talk Talk
28% of online consumers say social network communication by brands should be conducted once a month or less.
Read MoreRebirth Of The Banner
Online display advertising is on track to surpass search by 2015.
Read MoreCustomers Talking Back
53% of consumers turn to social media to provide feedback to a brand or retailer.
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