The Daily Numbers
Virtual Civic Glue?
OFFLINE JOINERS, BY TECHNOLOGY USE Pew Internet & American Life Project 74% of Americans belong to at least one local civic group like a community group, sports league, youth or religious group or a social club. 28.3% of Internet users belong to a community group. That compares to 22.3% of offline people who do. 22.1%…
Read MoreGrandma's On Facebook
11% of US seniors used Facebook in 2010.
Read MoreYouTube Video Advertising
YouTube has 20,000 different advertisers running campaigns.
Read MoreBrand Talk Talk Talk Talk Talk
28% of online consumers say social network communication by brands should be conducted once a month or less.
Read MoreRebirth Of The Banner
Online display advertising is on track to surpass search by 2015.
Read MoreCustomers Talking Back
53% of consumers turn to social media to provide feedback to a brand or retailer.
Read MoreThe Class Of 2011
Mobile subscribers ages 12-17 watched 7 hours 13 minutes of mobile video a month in Q4 2010.
Read MoreLive Business Cards
Mobile barcode scanning increased 810% from Q1 2010 to Q1 2011.
Read MoreSocial Distribution Channels
55% of marketers use Twitter to distribute their content.
Read MoreSocial Television
20% of TVGuide.com users said they are now watching more live TV to avoid plot and reality “spoilers” that may be revealed in real time on social networks.
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