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Content Marketing

Device Executives Most Use To Consumer News [CHART]

More than 50 percent of the survey responses by executives were completed on a mobile device.

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Top Sources For Industry News Among Executives [VIDEO]

Sixty percent of executives said that an email newsletter is one of the first three sources they turn to in the mornings for news.

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10 Ways To Use Images On Social Media [INFOGRAPHIC]

This infographic from Fresh Take On Content illustrates 10 ways to use images to engage your social media followers.

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Pinterest Users & Brand Marketing, May 2014 [TABLE]

Just 27% of active Pinterest users (who use the platform at least once a month) say they follow any brands on the platform.

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Share Of Daily TV Consumption, May 2014 [CHART]

The top quintile of TV viewers (in terms of daily consumption of TV) watch an average of 705 minutes daily, or almost 12 hours of TV per day, with that figure up by almost one hour since 2009.

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Where Smart Phone Users Search For Local Info, January 2014 [TABLE]

Smart phone searchers were slightly more likely to use their phones to look for local information at home than when they were on the go.

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Top Mobile Marketing Metrics, May 2014 [CHART]

While only 31% of marketers and agencies ran campaigns or promotions directed at mobile users last year, a slight majority 52% plan to run campaigns specific to mobile users this year.

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UK Multitainment Use By Age, February 2014 [CHART]

Social media usage while watching TV was still a minority activity among older teens and early 20-somethings in the UK.

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iOS Users' Mobile Site Engagement, February 2014 [CHART]

Direct and search-referred iOS visitors to mobile websites tend to be more engaged than those who are referred by social networks.

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eBay's Crisis Communications Disaster & AMC Catches Fire On Tumblr

Episode 49 of Beyond Social Media Show: eBay’s data breach crisis communications fail; former NBA player takes an Onion article for real; AMC debuts show on Tumblr.

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