Posts by derickson
Most Influential Sites On Purchase Decisions, December 2012 [CHART]
86% of influencers blogged regularly, and more than half operated between two to five blogs.
Read MoreBreakdown Of Top Brands Digital Marketing Budgets, December 2012 [CHART]
65% of top US brands reported participating in influencer marketing.
Read MoreConsumer Attitudes Worldwide Toward Mobile Advertising, February 2013 [CHART]
This chart from Nielsen is a snapshot of consumer attitudes worldwide toward mobile advertising.
Read MoreTime Spent On Mobile vs. PC By Website Type, April 2013 [CHART]
This graphic from comScore illustrates time spent on the Internet using a PC vs. mobile.
Read MoreThe Rise Of The Microdrones [VIDEO]
The US Airforce is reportedly developing microdrones, tiny unmanned drones that are unobtrusive, pervasive and lethal. Welcome to the surveillance society.
Read MoreBeyond Social Media: Geico's Sexy Pig, Calvin & Hobbes Takedown & Oscar Tweetjacking [PODCAST]
This week’s highlights: Le Cordon Bleu Social; a Horse meat scandal; Million Moms cry bestiality; Calvin & Hobbes mashedup & taken down & Oscar tweetjacking.
Read MoreEffectiveness Of Social Channels Recruiters Use For Placing Candidates, 2011 & 2012 [CHART]
Last year, 93% of recruiters placed a candidate using LinkedIn.
Read MoreChannels North American Recruiters Expect To Use More In 2013 [CHART]
82.6% of recruiters said they planned to use LinkedIn more than they did already.
Read MoreSmall Business Owners' Attitudes Toward Marketing Targeted At Them, March 2012 [CHART]
Small business owners would likely be more inclined to open their wallets if the marketing aimed at them struck a chord—but it often does not.
Read MorePercent Of Marketing Budgets SMBs Devote To Digital, Q4 2010 – Q3 2012 [CHART]
Small and medium-sized businesses devoted an average of 29% of their marketing budgets to digital media.
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