Posts by derickson
Social Media Marketing Landscape [INFOGRAPHIC]
This infographic from LUMA Partners illustrates today’s complex social media marketing landscape.
Read MoreAmerican Mobile, Social & Casual Gamers, 2010-2014 [CHART]
Social games are reaching a level of maturity, and therefore the numbers for monthly unique users are falling.
Read MoreUS Digital Game Revenues, January 2012 & January 2013 [CHART]
SuperData pegged the digital games market at $960 million at the beginning of this year, up from $691 million in January 2012.
Read MoreAmerican Marketers' Use Of Facebook Exchange, January 2013 [CHART]
Only 12.8% of US marketers reported using the Facebook Exchange retargeting platform.
Read MoreFacebook vs. Non-Facebook Retargeting Advertising Clicks, H2 2012 [CHART]
As of December, Facebook garnered 45% of total retargeted clicks.
Read MoreGesture-Controlled Computing: Leap Motion [VIDEO]
Leap Motion’s technology allows you to control a computer in three dimensions with your natural hand gestures and finger movements.
Read MoreFacebook vs. Non-Facebook Retargeting Impressions, H2 2012 [CHART]
Facebook is taking a substantial percentage of retargeted impressions, suggesting that brands are increasingly moving their retargeting campaigns onto the social site.
Read MoreUS Ad Spending Changes, Q4 2011 vs Q4 2012 [CHART]
US ad spending increased by 2% year-over-year in Q4 2012, and by 3% for the full year to reach $139.5 billion.
Read MoreRetailers Benefiting From Showrooming, March 2013 [TABLE]
Among those who researched a product while at Best Buy, twice as many ended up purchasing the item at Target (20%) as did at Amazon (10%).
Read MoreEmail Volume Variance By Industry, Q4 2012 [CHART]
Email volume rose 5.4% year-over-year in Q4.
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