Posts by derickson
WordPress Jetpack Update To Media Explorer [VIDEO]
David Erickson discusses the upcoming update to WordPress Jetpack that allows you to search for and embed Tweets and YouTube video directly from the Media Explorer and within the editing environment, giving WordPress a bit of Storify-like features.
Read MoreFacebook Brand Post Performance Using Hashtags vs No Hashtags, July 2013 [CHART]
Median viral reach per fan was actually lower for posts containing hashtags (0.8%) than for those without (1.3%).
Read MoreGlobal IPTV Forecast, September 2013 [TABLE]
IPTV is forecast to continue its rapid penetration, set to reach 10.6% of TV homes by 2018, compared to 6% this year and 4.8% last year.
Read MoreFrequency With Which Americans Consume Streaming Video, July 2013 [TABLE]
35% of US Web users often or sometimes streamed video through a subscription service, such as Netflix.
Read MoreTypes Of Content American TV Viewers Watch During Primetime, May 2013 [CHART]
Live TV remained the most common type of content that TV viewers watched during primetime, with 67% doing so.
Read MoreVideo Streaming Frequency Of TV Viewers By Age, May 2013 [CHART]
More than half of 18- to 34-year-old respondents watched digital video or streamed digital content at least once a week.
Read MoreB2B Marketing's Effect On Business, September 2013 [CHART]
2 in 3 US CMOs are feeling pressure from the board to prove marketing’s value.
Read MoreMillennials' Retail Shopping Behavior, September 2013 [TABLE]
81% of Millennials’ retail spending occurs in brick-and-mortar stores.
Read MorePopular Second Screen Activities For TV Viewers, September 2013 [CHART]
1 in every 4 TV viewers surveyed across a range of countries is using a second screen to watch 2 or more programs, live events, or shows at the same time.
Read MoreGeofedia – Social Listening By Place [VIDEO]
David Erickson discusses Geofeedia, a tool that curates social media posts by geographic location, making it particularly useful for retail and hospitality marketing, event marketing and crisis communications.
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