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Posts Tagged ‘Twitter’

Breakdown Of Top Brands Digital Marketing Budgets, December 2012 [CHART]

Screenshot: Twitter Moments - Profile Feed

65% of top US brands reported participating in influencer marketing.

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Beyond Social Media: Geico's Sexy Pig, Calvin & Hobbes Takedown & Oscar Tweetjacking [PODCAST]

This week’s highlights: Le Cordon Bleu Social; a Horse meat scandal; Million Moms cry bestiality; Calvin & Hobbes mashedup & taken down & Oscar tweetjacking.

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Effectiveness Of Social Channels Recruiters Use For Placing Candidates, 2011 & 2012 [CHART]

Screenshot: Twitter Moments - Tweet Search

Last year, 93% of recruiters placed a candidate using LinkedIn.

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Channels North American Recruiters Expect To Use More In 2013 [CHART]

Screenshot: Twitter Moments - Tweets You've Liked

82.6% of recruiters said they planned to use LinkedIn more than they did already.

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Email Marketing Case Study: LinkedIn's Vanity Play [VIDEO]

LinkedIn’s recent announcement that they had surpassed 200 million members came in the form of an email that played on users’ vanity. See how they did it in this short email marketing case study.

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Oscar Mayer Runs Promoted Tweet On Oscar Night [SCREENSHOT]

Oscar Mayer hashjacked the #Oscars2013 hashtag on Twitter by running a promoted tweet to take advantage of the social TV conversation about the Oscars.

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Search Volume & Social Chatter For Best Picture Oscar Nominees [CHARTS]

Online behavior for Amour, Argo, Beasts of the Southern Wild, Django Unchained, Les Misérables, Life of Pi, Lincoln, Silver Linings Playbook & Zero Dark Thirty.

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How To Get Twitter Followers With Tweepwise [VIDEO]

In this Google Hangout with David Erickson, co-Founder Josh Becerra demonstrates how to get Twitter followers wisely, with his product Tweeepwise.com.

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Hotel PR Director Discusses How She Uses Customer Service Complaints On Social Media [VIDEO]

Nora Walsh, PR director at the Pierre Hotel in New York City, believes negative reviews are a helpful way to get direct feedback from customers and learn where the hotel falls short.

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How Top Brands Cross-Post Instagram Photos To Facebook & Twitter [INFOGRAPHIC]

Of the 2,608 photos the top 100 brands shared in the past quarter, 98 percent were posted to Facebook.

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