Posts Tagged ‘Technology Marketing’
Website Content Engagement By Desktop Or Mobile, August 2015 [CHART]
Consumers engage with 20% of B2C content on average, though average engagement with B2B content is higher (50%).
Read MoreMothers' YouTube Video Preferences, Q1 2015 [CHART]
Mothers are avid viewers of YouTube videos, being slightly more likely than the overall internet browsing population to visit YouTube on a monthly basis.
Read MoreFacebook Advertising Benchmarks, Q1 2015 [CHART]
Facebook advertising CPMs were highest for the telecommunications industry and lowest for the gaming vertical in Q1 2015.
Read MoreNews Topics Consumed Via Twitter vs Facebook [CHART]
Roughly two-in-three Twitter news users (67%) report regularly seeing at least six of the 11 news topics asked about, compared with 57% of Facebook news users.
Read MoreSMBs' Attitudes Toward Professional Website Design By Industry, May 2015 [TABLE]
87% of SMB owners and managers agreed that positive customer perceptions of their brands were important.
Read MoreFastest-Growing Retail eCommerce Categories, 2014 [CHART]
eCommerce and mobile-commerce spending on digital content and subscriptions increased by 27% year-over-year in 2014, almost doubling the overall retail digital commerce growth rate of 14%.
Read MoreMobile Website Visits by Industry, 2014 [CHART]
Smartphone and tablet visit shares are up in each of 6 industries analyzed by Adobe.
Read MoreSubject Line Abuse
You see it all the time, unfortunately: Subject lines that are designed to trick, rather than entice you, to open the email.
Read MoreBest & Worst Customer Experience Ratings By Industry & Company, March 2015 [TABLE]
Publix enjoys the best customer experience rating of 293 companies measured.
Read MoreReputation Ratings Of Select Industries, 2014 vs 2015 [CHART]
Some 77% of American adults believe that the tech industry has a positive reputation, slightly down from last year’s 80%.
Read More