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Posts Tagged ‘Smart Phones’

Mobile Internet-Connected Devices, Q3 2011 vs Q3 2012 [CHART]

Non-phone connected devices (e.g. tablets, eReaders) are accounting for an increasing share of connected device ad impressions.

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Mobile Shopping Savviest Cities, 2012 [CHART]

For the second year running, Houston heads the list of US cities with the most adept mobile shoppers.

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Time Spent Watching Mobile Video By Device, April-September 2012 [CHART]

the share of time spent watching online video on mobile phones and tablets continues to increase, passing 5% in August and hitting 5.4% in September.

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mCommerce Traffic, Q3 2011 – Q3 2012 [CHART]

Traffic from smart phones has jumped from 4.51% share in Q3 2011 to 10.03% in 2012, while tablets’ share of e-commerce traffic surged from 3.16% to 8.37%.

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Two-Thirds Find Mobile Ads Annoying, Forrester Study Finds [REPORT]

Two-thirds of consumers found mobile ads annoying, higher than the percentage of respondents who said they are annoyed by TV and web-based advertising.

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Mobile Screens & Social Sharing, October 2012 [CHART]

About 49% of sharing on 10-inch tablets was conducted via email, compared with 30% on mini tablets.

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Millennials & Their Electronics, 2012 [CHART]

High-definition televisions had the highest rate of ownership among Millennials at 73%.

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Mobile Calculations For Big Ticket Buys

49% of consumers would spend more than $100 on a purchase and through their mobile device.

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Mobile Use Among Fast Food Customers, Q4 2011 [CHART]

Forty-four percent of consumers who eat fast food at least monthly owned smart phones in the last quarter of 2011.

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Time From Restaurant Searches To Purchase Among Mobile Customers, June 2012 [CHART]

For consumers, the question of what to eat is often followed by ‘What’s nearby?’ Today, smart phones are where many are turning for guidance.

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