Posts Tagged ‘Smart Phones’
US Mobile & Smart Phone Penetration By Generation, May 2012 [CHART]
Nearly all Millennial consumers owned a mobile phone of some kind and 72% owned smart phones.
Read MoreMobile Device Use For New Year's Resolutions By Gender, December 2013 [CHART]
The resolutions people were most likely to seek aid for on smart phones were everyday challenges: being on time, keeping in touch, budgeting, reading more and counting calories.
Read MoreMobile-Aided New Year's Resolutions By Gender, December 2012 [CHART]
More than one in four US smart phone or tablet owners—24% of men and 30% of women—planned to use their smart mobile device to help them keep on track with their resolutions.
Read MorePurchase Influence Of Marketing Messages By Select Channels, January 2013 [CHART]
93% of marketers surveyed have made a purchase as a direct result of an email marketing message, compared to 56% of smart phone-owning consumers and 42% of consumers without a smart phone.
Read MoreHeavy Data Consumers By Device, January 2013 [CHART]
Smart phone users eat up more data than tablet users, a finding that can be attributed to increasing consumption on smart phones and frequent use of tablets in WiFi areas rather than on cellular networks.
Read MoreTablet vs. Smart Phone Impressions, December 23-27, 2012 [CHART]
Recent research from Flurry has revealed the flood of tablet activations on Christmas Day, and new data from Millennial Media supports the idea that tablets were a preferred gift item this past holiday season.
Read MoreGlobal Consumer Electronics Ownership, October 2012 [CHART]
Smart phone penetration climbed from 48% in 2011 to 58% in 2012, while tablet ownership rates almost doubled over the same period, going from 14% to 25%.
Read MorePlanned Consumer Electronics Purchases [CHART]
The poll found that four devices topped the list of consumer electronics that respondents planned to purchase over the next 12 months—smart phones, PCs, HDTVs and tablets.
Read MoreUS Retail mCommerce As A Percentage Of Retail eCommerce Sales By Device, 2011-2016 [CHART]
The rapid rise in mcommerce sales on tablets means that such purchases will account for 9.4% of all retail ecommerce sales this year, and 16.9% of the total by 2016.
Read MoreUS Retail mCommerce Sales By Device, 2011-2016 [CHART]
This year, US consumers will spend $24 billion shopping on their tablets, and that figure will nearly double by 2015.
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