Posts Tagged ‘Smart Phones’
Zero-TV Homes, March 2013 [TABLE]
The number of Zero-TV households has more than doubled from 2007 to exceed 5 million.
Read MoreActivities Performed On Computers vs. Tablets vs. Smart Phones [CHART]
45% of consumers who use their mobile devices to shop report using the device to compare prices.
Read MoreConsumer Electronics Devices Owned & Used Regularly, November 2012 [CHART]
54% of consumers report having access to a smartphone with Internet access – approaching the number of consumers with a laptop and/or desktop computer.
Read MoreConsumer Behavior & Mobile Marketing [INFOGRAPHIC]
This infographic from LightSpeed Research suggests that mobile should no longer be thought of as an emerging channel for consumers.
Read MoreConsumer Reactions To Multi-Screen Advertising, March 2013 [CHART]
Almost three-quarters of multi-screen consumers across 5 major markets agree that advertising can be helpful in telling them about new products or brands that might interest them.
Read MoreHow People Watch Video On Smart Phones By Country, 2012 [TABLE]
In 2012, US mobile video viewers watched via both apps and the mobile web: 72% said they’d watched video by either method.
Read MoreTypes Of Streamed Mobile Video By Device, January 2013 [CHART]
The top three kinds of content for both smart phone & tablet users were movies, user-generated content (such as YouTube videos) and TV shows.
Read MoreMostly Mobile Online Teens, March 2013 [CHART]
78% of American teens (aged 12-17) now own a cell phone, and 47% of those teens own a smart phone.
Read MoreMobile Wallet Services Used For In-Store Purchases, Q1 2012 & Q4 2012 [CHART]
About one-third of mobile Wi-Fi users had used PayPal during the 30 days preceding the poll, compared with 20% for Amazon and 10% for Google.
Read MoreWhy People Use In-Store Wi-Fi By Gender, Q4 2012 [TABLE]
More than nine in 10 American smart phone owners had used their device while at a physical store location.
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