Posts Tagged ‘Russia’
Why Consumers Go Online, November 2014 [TABLE]
There are 4 primary reasons why consumers go online: interpersonal connections; self-expression; exploration; and convenience.
Read MoreAdvertising Cost Per App Install By Country & OS, Q3 2014 [CHART]
For app advertisers, the cost per install (CPI) is significantly higher on iOS than Android devices.
Read MoreDaily Reach Of TV vs. Online Video By Country, July 2014 [CHART]
Three-quarters of internet users across 50 markets around the world report watching traditional TV on a daily basis, compared to one-quarter who report watching video on a digital device with that frequency.
Read MoreWeekly Time Shopping Offline & Online By Country, July 2014 [CHART]
Across 15 countries tracked, consumers in 13 markets reported spending more time shopping offline than online.
Read MoreGlobal Ad Spending Per Person By Country, 2012-2018 [TABLE]
On a country-by-country basis, the US is by far the leader in total media ad spending.
Read MoreSocial Channels Used To Follow Sports In Select Countries, February 2014 [TABLE]
Among US internet users who used social networks to follow sports, Facebook was the top platform used, cited by 70% of respondents—30 percentage points ahead of No. 2 YouTube.
Read MoreMobile Messaging Users In Developed & Developing Countries, July 2013 [TABLE]
Smart phone users in the US ranked far behind their counterparts in most mature countries with respect to use of mobile messaging services.
Read MoreTop 10 European Countries By Online Ad Revenues, 2013 [CHART]
Online advertising spending in Europe rose 11.9% last year to total $36.4 billion.
Read MoreTwitter Global Growth By Country, 2012-2018 [TABLE]
India and Indonesia will see the most consistent growth patterns throughout our forecast period, both experiencing increases well above 50% this year.
Read MoreHow Select Europeans Watch TV, February 2014 [TABLE]
Just 15% of internet users in France typically watched television via VOD.
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