Posts Tagged ‘Retail Marketing’
The One Big Thing: Follow The Data
In this mashed-up and syndicated online world, the The One Big Thing you need to know for preparing for the increasingly local and mobile Web is Follow The Data.
Read MoreTrend: Haul Videos
Haul videos are the democratization of the home shopping network. They typically feature teen girls just back from the mall, shopping bag in hand, gushing over their purchases (or “haul”) to their webcam to be uploaded to YouTube for the world to see.
Read MoreGoogle Shopper
Mashable reports on Google’s release of the Android app and ShopSavvy competitor, Google Shopper.
Read MoreThe Best Buy Channel At CES: Be The Media
Best Buy is a perfect example of a company realizing that they can be the media and by doing so, communicate directly with their target audiences.
Read MoreBud Light Paintball Airstrike Ad Hijacked By Retailer
Brands that don’t upload their own television commercials to YouTube are failing to fully capitalize on the interest those commercials generate online.
Read MoreSwoopo: A Cleaner, Easier-To-Use eBay?
Swoopo auctions high-end merchandise in a very innovative fashion.
Read MoreInterview: Allison Kaplan, AliShops.com
Watch an interview with Pioneer Press Savvy Shopper columnist Allison Kaplan about her guide to Twin Cities shopping, AliShops.com and her other online endeavors.
Read MoreBest Buy Augmented Reality Ad Demonstration
Best Buy is experimenting with augmented reality in their advertising. They are distributing circulars in newspapers which instruct you to visit a Web site with a webcam-enabled computer to activate the ad.
Read MoreVirtual Retail
Stuart Dobson at Future Blogger had an interesting post last year about how virtual reality technology might affect retail.
Read MoreThe One Big Thing: An End To Input Devices
The One Big Thing you need to know about this week is Microsoft’s new 3D video camera for the Xbox 360.
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