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Posts Tagged ‘Restaurant Marketing’

Instagram Penetration Among Social Brands By Industry, March 2014 [CHART]

Some 30% of socially active brands have an Instagram profile as of March 2014.

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Affluents Expected Spending Changes, March 2014 [TABLE]

US affluent spending hadn’t completely rebounded: 45.0% of respondents were still being cautious with major purchases, saying they wouldn’t spend on any of the options listed.

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Where Smart Phone Users Search For Local Info, January 2014 [TABLE]

Smart phone searchers were slightly more likely to use their phones to look for local information at home than when they were on the go.

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eBay's Crisis Communications Disaster & AMC Catches Fire On Tumblr

Episode 49 of Beyond Social Media Show: eBay’s data breach crisis communications fail; former NBA player takes an Onion article for real; AMC debuts show on Tumblr.

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NBA's Racist Owner & A Music Shop's Smart Content Marketing [VIDEO]

During episode 46 of the Beyond Social Media Show, David Erickson & BL Ochman discuss the NBA’s handling of LA Clippers owner Donald Sterling’s racist comments.

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US Teens' Restaurant Preferences, April 2014 [CHART]

Teens in general tend to have limited budgets. As a result, quick-service restaurants were their dining locations of choice (43% of respondents).

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Consumer Attitudes Toward Local Search, April 2014 [TABLE]

Some 73% of consumers surveyed said they lose trust in a brand when the online listing shows incorrect information.

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US Online Video Advertising Share By Industry, Q4 2013 [CHART]

Video advertising platform Videology reported that its consumer goods clients in the US were ahead of other verticals in Q4 2013 in serving digital video ads.

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Website Satisfaction By Industry, March 2014 [TABLE]

Social media fares worst, while financial institutions are among the top-rated.

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Loyalty To Single Retailer By Category, March 2014 [CHART]

Customers who frequently visit specific retailers tend to be heavy category spenders, meaning that they also frequently visit other retailers in the same category.

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