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Posts Tagged ‘Privacy’

Consumer Discomfort With Personal Data Access & Sharing, April 2014 [TABLE]

Close to half – or more – consumers indicate that they’re very or extremely uncomfortable with companies sharing their personal information.

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Top Reasons Brits Have Heightened Concern For Online Privacy, December 2013 [CHART]

The top reason for the increase in digital privacy concerns was Businesses Sharing My Personal Information With Other Companies, cited by 60%.

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Privacy & Web Cookies [INFOGRAPHIC]

This inforgraphic from Search Engine Journal illustrates how web cookies work and their implication for online privacy.

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Millennials & Boomers Willingness To Share Personal Data, March 2014 [CHART]

6 in 10 US Millennials claim that they would be willing to share personal information with marketers, while Baby Boomers would be much less likely to do so.

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Types Of Organizations People Trust With Their Data, February 2014 [CHART]

Few consumers in the US and UK actively trust various types of organizations with their data.

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Degree To Which Americans Are Worried About Targeted Ads In Their Email Inbox, December 2013 [TABLE]

Fully 85% of people were at least somewhat concerned with email service providers reading their emails via an algorithm.

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Degree To Which Americans Are Concerned About Non-Recipients Reading Their Emails, December 2013 [TABLE]

Three-quarters of US email users—which represent nearly all internet users in the country—are worried about someone reading their email.

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Growing Privacy Concerns Across Popular Online Activities, 2013 vs 2014 [CHART]

92% of American internet users report worrying about their privacy online at least sometimes, a figure that has remained consistent over the past couple of years.

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Top Reasons People Are Concerned About Online Privacy [CHART]

The TRUSTe findings suggested that even post-Snowden, internet users were more concerned about commercial usage of their data than they were about government monitoring.

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Frequency With Which American Internet Users Worry About Online Privacy, December 2013 [CHART]

92% of US internet users reported worrying about their privacy online, up slightly from 89% in January 2013.

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