Music Marketing Archives - Page 24 of 25

YouTube Leanback & Google’s Grab For Ground Zero

Ground Zero in the attention economy is clearly the home entertainment system, with players like Microsoft (with Xbox Live), Apple and Google positioning themselves to be your television gateway to the Internet. Google’s new video interface, YouTube Leanback, is another piece of their puzzle.

iPhones Star In IZABO Music Video

Check out this very clever use of iPhones in the music video for IZABO’s song, On My Way.

Screencast: YouTube's Music Discovery Project (Disco)

In this screencast, David Erickson of the e-Strategy Internet Marketing Blog, examines YouTube’s new music discovery service, YouTube Disco, a competitor to Pandora, iLike, Last.fm and Lala.

Smart Car: Reads Tweets, Plays Pandora At Voice Command

A demo of a Ford Fiesta that plays your Pandora stations and reads tweets aloud to the driver at the prompt of voice commands.

Challenge Your Assumptions: Weird Or Different?

As professional communicators, it is our duty to challenge our own assumptions and to constantly be on guard against the bias of our own perceptions.

Ben Folds Plays Chatroulette Live In Concert

This is bizarre, hilarious & creepy all at the same time. Ben Folds improvs and serenades people on Chatroulette during a concert at the Fillmore in Charlotte, North Carolina on March 20th, 2010.

Revenge Of The Customer: United Airlines Breaks Guitars

When musician Dave Carroll posted the United Breaks Guitars video to YouTube, United Airlines was left flat-footed in their crisis communications response.

Microblogging Fragmentation & How Yahoo Can Get Game With A Flickr Of The Switch

Is the fragmentation of microblogging audiences eating away at Twitter’s base & how can Yahoo! get in the microblogging game overnight?

My Branded Birthday: Birthday Marketing Online

Wishing your customers a happy birthday is a simple, low-cost, and effective banding tactic.

Fair Use: Let's Go Crazy

But what, exactly, is Universal Music accomplishing by hassling a Pennsylvania mother over the use of a few seconds of ambient, garbled music to which they hold a copyright?