Posts Tagged ‘Mobile Social’
Content Sharing Trends On Mobile & Desktop, Q1 2014 [CHART]
Some 52% of social sharing actions – sharing of website content such as articles, photos and videos via social networks – occurred on a mobile device during the first quarter of this year.
Read MoreMobile App Store Market Share By Category, February 2014 [TABLE]
Games claimed 41.2% of all Google Play device installs, compared with 7.6% for second-place communication.
Read MoreAmericans' Time Spent On Mobile Internet By Category, Q1 2014 [TABLE]
When it comes to time spent using the mobile internet, apps continue to grab an overwhelming majority of US consumers’ time.
Read MoreWhen Twitter Users Tweet About Television Shows, January 2014 [CHART]
Those who do use social with TV don’t just do so during a live broadcast.
Read MoreSocial TV Activities By Generation, December 2013 [TABLE]
The Council for Research Excellence/Keller Fay Group found that millennials were the age group most likely to engage with social media while watching TV.
Read MoreTop Social Platforms’ Multi-Platform Reach By Device, December 2013 [CHART]
Twitter and Instagram are closely matched in total reach, a finding that makes sense given a recent report from the Pew Research Center indicating that a majority of Twitter users also use Instagram.
Read MoreMultitainment Behavior, April 2014 [TABLE]
Some 86% of US consumers (aged 14+) claim to always or almost always multitask while watching TV, up from 81% last year.
Read MoreInc. 500's Social Media Use, 2012 vs 2013 [CHART]
Virtually all – 95% – of the 2013 Inc. 500 companies are using at least one major social media tool.
Read MoreMobile Ad-Friendly Shoppers & Social Media, March 2014 [TABLE]
About half of smartphone and tablet owners are willing to receive ads on their devices in exchange for services.
Read MoreUS Instagram Users By Age, 2012-2016 [TABLE]
Instagram is still largely limited to a pool of millennial and Gen X users.
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