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Posts Tagged ‘Media Relations’

Top Factors That Would Most Improve Press Release Effectiveness

Chart: Top Factors For Improving Press Release Effectiveness

Almost any journalist (or editor or producer or blogger or podcaster) will tell you they are inundated with irrelevant pitches from public relations ‘professionals.’

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Credibility Of Company Spokespeople By Type [CHART]

Trust in the institutions of government, business, media and NGOs has increased across the globe.

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Trust In Advertising By Format, October 2015 [CHART]

Among paid media channels, traditional media outperform online and mobile ads in trust.

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Twitter Used For Breaking News [CHART]

Nearly six-in-ten Twitter news users use the site to keep up with a news event as it is happening.

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Why Journalists Use Twitter & Facebook, January 2015 [CHART]

Individual reporters are making themselves known on Twitter and Facebook.

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Most Popular Sources Of News By Generation [CHART]

Most Popular Sources Of News By Generation

Most Popular Sources Of News: The younger you are, the more likely you’ll turn to social media for your news.

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How People Interact With Media Brands On Twitter [INFOGRAPHIC]

This inforgraphic from newsworks.org.uk illustrates how Twitter users interact with journalism organizations.

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Most Difficult Inbound Marketing Tactics, September 2013 [TABLE]

Content creation & marketing was seen as both the most effective and most difficult inbound marketing tactic in a survey of B2B and B2C marketing professionals.

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MLB Pitcher David Price Rants Against Critics On Twitter [VIDEO]

David Erickson discusses how Tampa Bay Rays pitcher David Price answered his critics on Twitter after a brutal performance against the Boston Red Sox.

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Twitter's Related Headlines As An Earned Media Tool [VIDEO]

Twitter’s new Related Headlines feature can be put to use by public relations professionals in their earned media efforts.

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