Posts Tagged ‘mCommerce’
NFL Fans Gameday Mobile Behavior [INFOGRAPHIC]
Over one third of respondents who attend NFL games use their mobile devices in the stadium.
Read MoreConsumers' Restaurant-Related Online Activities, October 2013 [CHART]
In an October 2013 study of US consumers conducted by the National Restaurant Association, 23% of survey respondents had ordered food using a smartphone or tablet in the past month.
Read MoreUS College Students' Back-To-School Purchase Influences, August 2014 [TABLE]
Some 93.6% of college students said they found one-on-one recommendations from friends at least somewhat influential.
Read MoreThe Biggest Holiday Shopping Days [INFOGRAPHIC]
Nearly half (46 percent) of shoppers ended up buying in-store in 2013, up from just 35 percent in 2011.
Read More10 Marketing Trends For 2015 [INFOGRAPHIC]
This infographic from Wheelhouse Advisors makes 10 marketing predictions for 2015.
Read MoreDevices Used To Buy Online By Product Category, June 2014 [TABLE]
57% of US internet users said they preferred purchasing cosmetics and personal grooming items, such as makeup, shaving products and facial cleansers, in-store.
Read MoreHow Moms Will Use Mobile For Back-To-School Shopping, July 2014 [CHART]
63% of US mothers with children under the age of 18 planned to use their smartphones while back-to-school shopping.
Read MoreMobile Share Of eCommerce Spending, Q2 2010-Q2 2014 [CHART]
Mobile commerce spending grew by 47% year-over-year in Q2, buoyed by a 75% gain in tablet spend (as opposed to a 29% rise in smartphone commerce).
Read MoreHow People Buy Sporting Event Tickets, Q1 2014 [CHART]
Fully 37% of sports fans said they bought their tickets via mobile phone or tablet.
Read MoreShoppers' Top In-Store Mobile App Activities, April 2014 [CHART]
Price-related activities were the top reasons for mobile shopping app usage while in brick-and-mortar stores.
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