Posts Tagged ‘Magazines’
Where Marketers Get Their News [CHART]
Forget offline channels. Marketers are turning to online media to get their news, and that has implications for PR placements.
Read MoreAverage Time Per Day With Major Media [TABLE]
Younger consumers spend more time per week watching video on their desktop or laptop, as well as playing games via their console.
Read MoreAverage Daily Time Spent With Media, 2012-2018 [TABLE]
Thanks to media multitasking, US adults will squeeze an average of 12 hours, 5 minutes per day of media usage into their waking hours this year—nearly an hour more than the average in 2011.
Read MoreHow People Research Political Candidates [CHART]
TV news and TV debates are still the primary ways in which US internet users research and learn about political candidates prior to elections.
Read MoreUS Ad Spending Trends
Advertiser spending on the media platforms tracked by Kantar Media declined by 3.9% in Q3, the same rate of decline as seen in Q2.
Read MoreTraditional Media Consumption By Generation [CHART]
Among online US adults, Baby Boomers spend almost twice as much time on a daily basis with TV, radio and print as do Millennials.
Read MoreUS LGBT Media Consumption By Generation, August 2015 [TABLE]
LGBT websites and blogs remain the most popular form of media among Millennial LGBTs.
Read MoreMillennials' Top Sources Of Health Information, June 2015 [CHART]
Parents are the top source of health information for teen Millennials (13-18), 55% of whom say they get ‘a lot’ of health information from them.
Read MoreGlobal Daily Media Consumption Time, 2010-2017 [CHART]
Global internet consumption grew by almost 84% between 2010 and 2014, driving overall media consumption growth of 5.1%, to 485 minutes per day,
Read MoreChannels Used To Find Local Business Information [HEATMAP]
This year’s Local Search Association Local Media Tracking Study gauged how consumers use different media channels based on business category.
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