France Archives - Page 6 of 14

How Select Europeans Watch TV, February 2014 [TABLE]

Just 15% of internet users in France typically watched television via VOD.

Western European Mobile Online Ad Spending Share By Share, 2012-2018 [TABLE]

UK mobile ad spending grew 126.1% in 2013 to account for 19.0% of all digital ad spending in the country; this proportion will increase to 31.9% in 2014.

Ad Spending Growth In Western Europe By Country, 2012-2018 [TABLE]

Total media ad spending in Sweden fell last year and amounted to no more than $3.77 billion, down from $3.80 billion in 2012.

Smart Phone User Penetration In Western Europe By Country, 2012-2017 [TABLE]

The number of people in Italy owning at least one smartphone will reach an estimated 25.8 million this year.

French Mobile Users Who Pay Favorable Attention To Ads By Device, March 2014 [TABLE]

In France, 23% said they reacted favorably to ads on TV, while only 10% were well disposed to ads on their smartphones, and 9% welcomed ads on their laptops.

Mobile Commerce In Select European Countries, February 2014 [CHART]

A February 2014 study by TNS commissioned by Google found that 32% of the entire UK population ages 16 and up made purchases on their smartphones each month.

Western European Smart Phone Users By Country, 2012-2017 [TABLE]

eMarketer estimates that 22.3 million people in Spain will use a smartphone this year—and the number will reach 26.0 million in 2015, or nearly 54% of the population.

French Tablet Users, 2012-2017 [TABLE]

The number of tablet users in France rose less rapidly than the shipments tracked by IDC—yet still climbed by roughly 40%.

Smart Connected Device Shipments In France, Q4 2012 & Q4 2013 [TABLE]

In total, 2013 smart connected device shipments in France exceeded 35 million units—a 7.1% year-over-year increase.

Top 5 Twitter Activities Among Mobile Eurpoean Users By Select Countries, November 2013 [TABLE]

Reading posts was the No. 1 mobile Twitter activity in the UK by a long shot, cited by 58% of respondents.