Posts Tagged ‘Facebook’
B2B vs. B2C Marketers' Single Most Important Social Channel, May 2014 [CHART]
Facebook is easily the most important social platform for B2C marketers, but the same isn’t true for B2B marketers.
Read MoreSocial Media Tools & Features Used By US Omnichannel Retailers, Q1 2014 [CHART]
94% of US omnichannel retailers had a Facebook page, and 81% had a Like button on product pages, allowing customers to share a particular item of interest.
Read MoreBlack LGBT Online Activities, March 2014 [CHART]
Black LGBT internet users showed a heavy preference toward Facebook actions compared with other digital activities, with the majority having Liked a business on Facebook.
Read MoreSocial Networks Used By UK B2B Marketers, March 2014 [CHART]
More than nine in 10 of those surveyed used business-oriented LinkedIn, the social network of choice among UK business professionals, and 89% used Twitter.
Read MorePrimary Social Tool Used To Share Blog Content, April 2014 [CHART]
When blog readers do share via social, they’re likely doing so on Facebook.
Read MoreFacebook Response Rates, Q2 2012-Q1 2014 [CHART]
The average response rate for user wall questions asked of brands around the world on hit 65% in Q1.
Read MoreProfessional Activities Conducted On Social Media By UK Business Pros, January 2014 [CHART]
72% of UK business pros consider LinkedIn it a trustworthy source of professional content—compared with 37% for Facebook and 30% for Twitter.
Read MorePositive & Negative Brand Interactions On Social Media, Q1 2014 [CHART]
55% of interactions with brands that took place on Twitter were positive in nature, with an additional 25% neutral.
Read MoreMillennials' Most Indispensable Digital Channel, April 2014 [CHART]
A plurality 24% of 18-29-year-old survey respondents chose Facebook as the one website, social network or app that they could not live without.
Read MoreAd Channel Rankings By Reach & Engagement Among Millionaires, May 2014 [TABLE]
Traditional channels represent 4 of the top 5 advertising channels by reach among millionaires, with TV topping the list.
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