Posts Tagged ‘eReaders’
Daily Mobile Activities, February 2014 [CHART]
Smart phone owners spend a whopping 3.3 hours per day on their phones, while tablet owners are close behind, averaging 3.1 hours a day on their devices.
Read MoreTop Brands For Customers' Emotional Engagement, February 2014 [TABLE]
Consumers have never had higher emotional expectations from brands – but that brands’ ability to meet those expectations hasn’t grown as quickly.
Read MoreDevices Used To Read eBooks, December 2011 vs January 2014 [CHART]
A preference for dedicated eReaders over tablets seems to be eroding among eBook readers.
Read MoreMobile Devices American Parents Own By Age Of Child, November 2013 [TABLE]
57% of US internet users surveyed had a smart phone. But smart phone penetration among parents of children under 18 was significantly higher, at 74% or above.
Read MoreTechnographic Generational Gap By Device, January 2014 [TABLE]
Gallup measured the penetration rates of 14 consumer electronic devices among 18-29-year-olds and those aged 65 and up.
Read MoreConsumer Electronics Owned By Americans, January 2014 [TABLE]
Of the 12 consumer electronics devices identified, 9 see penetration rates of 67% or higher among Super Tech Adopters.
Read MoreUS eReader User Growth By Age, 2011-2017 [TABLE]
As eReaders become the favored method of book consumption, the US 11-and-under eReader population will continue to expand.
Read MoreUS Parents Who Plan To Give Their Children eBook Capable Devices As Gifts, 2012 vs 2013 [CHART]
46% of US adults with children ages 2 to 13 who read ebooks planned to purchase a device on which their children could consume such content.
Read MoreGeneration V's Most Used Media Consumption Devices [VIDEO]
David Erickson discusses how Generation V’s (the generation that follows Millennials) media consumption habits are eating into the time they spend watching the TV screen.
Read MoreEffect Of eBook Device Ownership On Book Reading, August 2013 [CHART]
Device owners read an average of 18 books per year, compared with 11 among those without gadgets.
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