Customer Experience Archives

Grocery Shopping

Explore an extensive compilation of grocery shopping statistics from 2012 to present about how consumers interact with their grocery providers.

Top Digital Onboarding Pain Points

There are often numerous hurdles to jump when signing up to a new account. Among consumers who’ve opened an account in the past month, 93% said they had to do at least one of eight actions to verify their identity.

Terms Of Service Length

This infographic from Visual Capitalist illustrates how long the terms of serivce take to read for many of the top digital platforms.

How To Retain Unsubscribing Customers

Amazon Audible has created an unsubscribe process that saves customers elegantly and serves as an excellent example for any subscription-oriented business.

State Of Content Marketing 2020 [INFOGRAPHIC]

Infographic: State of Content Marketing - 2020

This infographic by Upland Kapost animates the state of content strategy, production, and best practices in 2020.

Personalization Goals & Challenges [CHART]

Chart: Personalization Goals & Challenges

Optimizing the customer experience has been deemed one of the most exciting opportunities for marketers this year. But that doesn’t make it easy: research from Ascend2 reveals that improving the customer experience (CX) is also one of the most critical challenges to the success of a data-driven personalization strategy.

Bad Shopping Experience Reactions [CHART]

Chart: Bad Shopping Experience Reactions

A report from BRP shows that there are significant variances in shopping behavior by age, in particular between those who grew up in the internet age (“Digital Consumers” age 18-37) and those born before this time (“Traditional Consumers” age 38+).

10 Marketing Lessons From Apple [INFOGRAPHIC]

Infographic: 10 Marketing Lessons From Apple

This infographic from the Web Design Group illustrates ten lessons you can learn from the model Apple sets for marketing.

Brand Social Media Behaviors That Connect With Consumers [CHART]

Consumers like when brands listen to them. Part of listening means interacting and exhibiting behaviors that facilitate and encourage connections.

Marketing Flywheel [INFOGRAPHIC]

This infographic from Outgrow illustrates using the flywheel concept as a methodology for growing your business. Watch HubSpot CEO Brian Halligan discuss the concept.