Christmas Archives - e-Strategy

Consumers' Post-Christmas Activities, November 2014 [TABLE]

Consumers were most likely to plan on finding things to do with friends and family during the week following Christmas, cited by 58%.

Internet Use During The Christmas Holiday [CHART]

Starting the day after Christmas, Internet use in 2013 surged, probably because people were trying out devices they had just received.

Holiday-Related Retail Spending, 2004-2014 [CHART]

The NRF is forecasting an increase in holiday spending of 4.1% this year to $616.9 billion in total sales, with online sales growth in the 8-11% range.

The Biggest Holiday Shopping Days [INFOGRAPHIC]

Nearly half (46 percent) of shoppers ended up buying in-store in 2013, up from just 35 percent in 2011.

Mobile Drove A Third Of Cyber Monday Orders In 2013 [CHART]

2013 Cyber Monday was the biggest day in e-commerce history. Online sales rose 18 percent compared to Cyber Monday 2012.

Time Of The Year When Holiday Promotions Will Run, 2013 [CHART]

Only 13% of American CMOs planned to begin holiday promotions in 2013 earlier than they had the previous year.

Most Popular Website Categories During The Holidays, November – December 2012 [CHART]

9 in 10 American internet users (or 194 million Americans) visited a retail site in December.

Busiest Email Marketing Days Of 2012 [CHART]

93% of major online retailers sent their subscribers at least one promotional email on Cyber Monday (November 26), making it the busiest email marketing day of 2012.

Christmas 2012 Apple App Downloads & Revenues [CHART]

Apple’s App Store downloads increased 87 percent on Christmas Day compared to the December 2012 average.

Christmas Mobile Activations [CHART]

Christmas Day turned out to be a huge boost to the mobile device market.