Posts Tagged ‘B2B’
Dull, Irrelevant B2B Content [INFOGRAPHIC]
Only one in five B2B marketing and sales professionals (20%) say their demand generation campaigns are fully effective, whereas 80% say they are ineffective to semi-ineffective, according to a survey from Corporate Visions.
Read MoreFrequency Of Tablet Use At Work [CHART]
via marketingcharts.com Tablets are increasingly becoming a staple at work for the corporate professional, according to research released in June 2012 by IDG Connect. 71% of the more than 3,000 IT and business professionals responding to the survey said they already own a tablet, with roughly 3 in 5 using it daily for work. Breaking…
Read MoreB2B & B2C Global Social Monitoring For Customer Service [CHART]
via emarketer.com In January 2012, customer experience management software company Satmetrix surveyed over 1,000 B2B and B2C companies worldwide and found that more than half of B2C companies (53%) both tracked mentions and followed up on them, while an additional 25% only tracked and 4% only followed up. This is compared to only 27% of…
Read MoreAugmented Reality Business Card
Once augmented reality apps become standard technology in smart phone cameras, augmented reality business cards could easily become commonplace.
Read MoreINTERVIEW: iPad Means Business
Pioneer Press technology columnist Julio Ojeda-Zapata discusses his book, iPad Means Business.
Read MoreHubSpot's Kip Bodnar: Building & Socializing Your B2B Marketing Strategy
HubSpot’s Kip Bodnar leads an intensive workshop that provides a frame work for transitioning existing B2B marketing strategies to integrated strategies that include social media and online marketing.
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