Web Development Archives

Grocery Shopping

Explore an extensive compilation of grocery shopping statistics from 2012 to present about how consumers interact with their grocery providers.

Top Digital Onboarding Pain Points

There are often numerous hurdles to jump when signing up to a new account. Among consumers who’ve opened an account in the past month, 93% said they had to do at least one of eight actions to verify their identity.

Terms Of Service Length

This infographic from Visual Capitalist illustrates how long the terms of serivce take to read for many of the top digital platforms.

Most Annoying Online Experiences

In a recent Adobe study on the state of personalization, consumers shared the experiences that frustrate them most when engaging with digital content.

State Of Personalization 2020 Report

Nearly half of consumers said personalized experiences on the websites they visit are important and less than a third thought they had a positive effect on their brand perception.

Most Effective Recommendation Engine Tactics

Marketers are well aware of the many benefits to be found in the personalization of digital experiences, but consumers don’t necessarily share the same enthusiasm for personalization.

It’s A Mobile App World & We’re Just Living In It

eMarketer estimates that US adults will spend, on average, more than 4 hours with mobile internet, with 88% of that time within apps.

B2B Marketers’ Biggest Differentiators

The most commonly chosen online differentiator among B2B marketing respondents was their organization’s social media presence.

Personalization Goals & Challenges [CHART]

Chart: Personalization Goals & Challenges

Optimizing the customer experience has been deemed one of the most exciting opportunities for marketers this year. But that doesn’t make it easy: research from Ascend2 reveals that improving the customer experience (CX) is also one of the most critical challenges to the success of a data-driven personalization strategy.

Digital Illiteracy [CHART]

A Pew Research Center survey finds that Americans’ understanding of technology-related issues varies greatly depending on the topic, term or concept.