Video Archives - Page 352 of 667

Most Effective B2B Content Marketing Tactics, October 2013 [CHART]

93% of respondents now using content marketing (up from 91% last year) and 42% finding their efforts effective (up from 36%).

Millennials’ Most-Loved Brands, Q2 2013 [TABLE]

Google saw its brand value jump 34% year-over-year, vaulting it into the second spot according to Interbrand’s list of the top 100 global brands.

Social Login Market Share, Q1 2012 – Q3 2013 [CHART]

Facebook’s leading share slipped a point to 45%, a figure now 9% points lower than its majority share in Q3 2012.

Mobile Shopping Activities, October 2013 [TABLE]

Young Americans are more likely than the average shopper to use their mobile devices for a range of shopping activities.

American Gamers Who Have Made In-Game Purchases By Game Type, Q2 2013 [CHART]

More than one-quarter of US web users reported having purchased through an app store a game that could be played via any device.

Gamers Who Play More Than 3 Games Per Week By Type, Q2 2013 [CHART]

More than half of adult US gamers played more than three Facebook games per week, and just fewer than half played at least that many mobile games.

Effect Of Personal Value Perceptions On B2B Purchases, October 2013 [CHART]

Those who see personal value are more than 3 times as likely to say they would make a purchase than those who do not recognize any personal value (71% vs. 22.6%).

Google Hashtag Searches [VIDEO]

David Erickson discusses Google’s inclusion of Google+ posts in the sidebar of searches for hashtags.

Millennials' Mobile Phone Dependence, October 2013 [CHART]

Asked which of 4 items – mobile phone, wallet, house key and car key – would be worse to go without for 2 days, a plurality 42% of American Millennials (aged 18-31) chose their mobile phone.

Mobile Shopping Prompts, October 2013 [CHART]

2 in 3 smartphone shoppers say they’re spending significantly (33%) or somewhat (34%) more time researching store-based needs on their devices this year.