Consumer Behavior
Top-Performing Email Signoffs
In 2017, the company behind the Boomerang plugin for Gmail analyzed 350,000 email closings. They found the following three phrases most increased the likelihood of a response, somewhere from 22% to 38% when compared to the baseline.
Read MoreTranscribers Of Reddit
Wired magazine’s Alex Lee reports about some wonderful online altruists who are making Reddit more accessible.
Read MoreHow The Plandemic Consipracy Spread
The New York Times conducted an examination of how the debunked Plandemic conspiracy theory video went viral.
Read MorePandemic Sparking Renewed Interest In Victory Gardens
Victory Gardens, a tradition dating back to the Spanish Flu, are making a comeback in the age of COVID-19.
Read MoreBusinesses Consumers Plan To Avoid For COVID-19 Reopening
It should not be surprising that movies and theaters, bars and clubs, concert venues and sports areans, gyms, restaurants and malls are among the top businesses Americans plan to avoid as the economy opens up in the wake of the first wave of COVID-19.
Read MoreTikTok Useage, October 2019 to March 2020
TikTok is experiencing a substantial boost during the coronavirus pandemic.
Read MoreMillennials’ Social Media Use By Channel, 2018-2020
Instagram use among younger Americans has been increasing over the past few years, with nearly 7 in 10 (68%) Americans between the ages of 12 and 34 now reporting that they use the popular app.
Read MoreCoronavirus Driving Telemedicine Use
The early data would seem to confirm common sense that the COVID-19 pandemic is driving greater adoption of telemedicine.
Read MoreCOVID-19 Social Media Use
49% of U.S. consumers are reading more news stories on social media as a result of the outbreak – this is the primary motivator to use social media across markets, gender, and income right now.
Read MoreDelayed Purchases Due To Coronavirus
nearly a third of US internet users ages 16 to 64 have delayed booking any vacations as a result of the COVID-19 pandemic. Another quarter of respondents have held off on purchasing flights, and slightly fewer have held off buying concert or theater tickets.
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