Consumer Behavior
Robocall Scam Tactics
This infographic from Mint illustrates how robocall scams work and what you can do to protect yourself from them.
Read MoreTime Spent On Social Media, 2015-2022
Depending on the research source, up to 51% of US adults are using social media at higher rates during the pandemic.
Read MoreExpected Coronavirus Rebound By Retailer Category
Department Stores and off-price retailers are the most optimistic about recovering store traffic in the wake of the Coronavirus pandemic.
Read MoreEmail Responsiveness [INFOGRAPHIC]
The infographic below from TimeToReply illstrates a trove of statistics about email generally and about expectations for responding to emails specifically.
Read MoreHow People Share Their Opinion With Brands
More than 8 in 10 (85%) consumers share their opinion with brands by taking surveys, making this the most popular method of giving feedback.
Read MoreWhere Online Shoppers Start To Search
More than 6 in 10 (63%) consumers in key eCommerce markets start their online shopping searches on Amazon, topping the percentage of those who start their purchase journeys on search engines.
Read MoreParents’ Biggest Pandemic Problems
This should come as absolutely no surprise to anyone who hasn’t been sleepwalking through the pandemic, parent or not.
Read MoreMedical Crowdfunding Recipients
I discussed this survey during Episode 298 of my Beyond Social Media Show podcast. Podcast Episode Transcript This is astounding. I found this data from Fast Company‘s Kristin Toussaint, who reports that there’s an AmericaSpeak Spotlight on Health survey done by the National Opinion Research Center at the University of Chicago and they have done…
Read MoreVoice Command Use Frequency
Since the outbreak of COVID-19, 36% of Smart Speaker owners are using their devices more to listen to music and entertainment, with 55% using them for this purpose the same amount and 1 in 10 (9%) using them less.
Read MoreAppeal Of Pausing Consumer Subscription Services
With an estimated 27.4 million US consumers at risk of canceling at least one subscription in the next 6 months, subscription services are looking for effective ways to retain subscribers – and according to research from Recurly, a pause feature could be one productive approach.
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