Consumer Behavior
Amount Online Americans Will Spend On Travel Purchases Via Mobile, March 2013 [CHART]
Forty-three percent of respondents said they’d be willing to spend up to $499 on travel buys.
Read MoreDevices Used To Book Travel, March 2013 [CHART]
Many travelers remain more comfortable booking on a laptop, with 63% of mobile users purchasing travel via computer.
Read MoreDevices Used To Research & Purchase Travel, March 2013 [CHART]
40% of digital travel researchers will plan trips via tablets and smartphones in 2013.
Read MoreMillennials' Preferred Shopping Method By Product Category, February 2013 [CHART]
Among those who purchased electronics and sports equipment/accessories, 38% and 45%, respectively, said they preferred buying these items online.
Read MoreMillennials' Daily Time Spent Shopping Online By Gender, February 2013 [CHART]
45% of Millennials said they spent 1 hour or more per day checking out retail-oriented sites.
Read MoreAttitudes Toward eCommerce Among Online Americans By Demographic, January 2013 [TABLE]
Both males and females ages 18 to 34 were more likely than their 35- to 64-year-old counterparts to engage in nearly every online shopping activity.
Read MoreUsers' Perceptions Of Facebook, Twitter & Pinterest, July 2013 [CHART]
Pinterest users were most likely to agree that it’s useful for ideas and projets (80%) and that it’s easy to find things that interest them (75%),
Read MoreReasons People Consider Cable TV Cord Cutting, June 2013 [CHART]
56% of US web users said other, less costly options might motivate them to cut pay TV and a comparable 55% cited not being able to afford cable anymore.
Read MoreUS Broadcast-TV Only Households By Race [CHART]
Among black households, the move toward broadcast-only services has been particularly dramatic, jumping 10 percentage points to 22%.
Read MoreUS Broadcast TV-Only Households [CHART]
In 2013, 19.3% of respondents had broadcast TV only and did not subscribe to any pay TV service. That’s a 37.9% increase from 2010 when only 14% of households shunned pay TV services.
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