Video Marketing
Beyond Social Media: No Death Star For You! [PODCAST]
This week’s highlights include the White House’s response to a Death Star petition, Hilton’s humorless attempt at humor, TOMS charitable experience& much more.
Read MoreMost Exciting Digital Marketing Opportunities In 2013 [CHART]
Presented with a list of digital-related opportunities and asked to name the three most exciting for their organizations this year, 43% of digital marketers pointed to mobile optimization.
Read MoreSMB Media Ad Buys, January 2013 [CHART]
Newspaper ad expenditures have been on a steady decline for several quarters now, but SMBs still see the local paper as a valuable advertising medium.
Read MoreGlobal Consumer Electronics Ownership, October 2012 [CHART]
Smart phone penetration climbed from 48% in 2011 to 58% in 2012, while tablet ownership rates almost doubled over the same period, going from 14% to 25%.
Read MorePlanned Consumer Electronics Purchases [CHART]
The poll found that four devices topped the list of consumer electronics that respondents planned to purchase over the next 12 months—smart phones, PCs, HDTVs and tablets.
Read MoreTop iPhone Apps Of 2012 [CHART]
The iPhone apps on the list that saw the biggest year-over-year growth were Facebook Messenger (+554%) and Instagram (+197%), also owned by Facebook.
Read MoreTop Android Mobile Apps Of 2012 [CHART]
On Android, the Google Search app had the greatest number of average monthly unique users, followed by apps for Gmail, Facebook, Google Maps and YouTube.
Read MoreTop 10 Video Sites Of 2012 [CHART]
In addition to being the No. 4 US website overall, Google’s YouTube was unquestionably the top destination for online video, averaging over 132 million monthly unique viewers and a staggering 15 billion video streams per month.
Read MoreTop 10 Web Brands Of 2012 [CHART]
According to Nielsen, Americans on the web were most inclined to search, socialize, shop, browse or, of course, look things up on Wikipedia.
Read MoreCollege Student Access To Select Media By Channel, January 2013 [CHART]
The 18-24 demographic is watching slightly less TV these days, and concurrently watching more internet and mobile video.
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