Video Marketing
US Broadcast TV-Only Households [CHART]
In 2013, 19.3% of respondents had broadcast TV only and did not subscribe to any pay TV service. That’s a 37.9% increase from 2010 when only 14% of households shunned pay TV services.
Read MoreGlobal Ad Spending Forecast By Medium, 2012 vs 2013 [TABLE]
Warc believes that global expenditures will now increase by 3.4% as opposed to an initial assessment of 4% growth made in January.
Read MoreMarketers' Plans To Use Video In Email, June 2013 [CHART]
Only 1 in 4 marketers say they currently use video in their email marketing messages.
Read MoreBeyond Social Media Podcast: Golden Corral Dumpster Video; Citizen Journalism & The San Francisco Plane Crash [VIDEO]
This episode: Golden Corral’s viral dumpster video; citizen journalism, social media & the San Francisco plane crash; Around the World In 80 Jobs & much more.
Read MoreAmericans' Daily Time Spent With Online Media, 2010-2012 [TABLE]
Last year, social networks occupied 37 minutes of the average US consumer’s time per day, up considerably from 30 minutes per day in 2011.
Read MoreAmericans' Online Activities By Frequency, May 2013 [TABLE]
Email took the greatest amount of time per week, at 7.8 hours.
Read MoreOnline Channels People Most Use To Communicate With One Another, May 2013 [CHART]
Email and Facebook each saw 87% of respondents logging in weekly to communicate with others.
Read MoreGlobal Online Video Completion Rates By Device, Q1 2013 [TABLE]
Tablets showed a higher video completion rate than either PCs or other mobile devices.
Read MoreTime Spent Watching Video On Demand vs. Live Video By Device, Q1 2013 [TABLE]
Digital video viewers were spending substantially longer periods of time watching live video than they were VOD content.
Read MoreJournalists' Personal Use Of Social Media Worldwide, 2013 [CHART]
55% of journalists agree that blogs are a great way to build a personal profile, and 34% have one.
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