The Daily Numbers
Doing Business In The Cloud
33% of companies adopted cloud computing primarily to access information from any device.
Read More2012 Republican Presidential Candidate Search Demographics
REPUBLICAN 2012 PRESIDENTIAL CANDIDATE SEARCH VOLUME Google LISTEN To The Daily Numbers podcast [MP3] 34.9% of the monthly searches for Republican presidential candidates were for Ron Paul. Rick Perry and Michele Bachmann had the next largest slices of the search pie with 19.1% each. Mitt Romney follows with 10.5%. Newt Gingrich got 7% of…
Read MoreCommuting Communications
Americans spend an average of 48 minutes commuting every day.
Read MoreScan & Scram
Nearly $32 billion has been spent online this holiday season thus far.
Read MoreHatsune Miku & The Phenomenon Of Virtual Spokespeople [PODCAST]
This Daily Numbers podcast explores the phenomenon of virtual spokespeople generally, and Japanese virtual pop star Hatsune Miku specifically.
Read MoreDrunk News Anchor & Online Reputation Management
KEYWORD SEARCHES: ANNIE STENSRUD, KEYC, DRUNK NEWS ANCHOR & DRUNK ANCHOR YouTube 694,723 = The number of views the Annie Sensrud video has gained on YouTube. THOUGHT: The Internet can be cruel and unforgiving, especially when you commit the cardinal sin of making a mistake in public. Just ask Miss Teen USA. Or ask Annie Stensrud,…
Read MoreNew Life For Old School Media?
TWO-THIRDS OF TABLET USERS HAVE A NEWS APP Pew Research Center’s Project for Excellence in Journalism 53% of tablet owners get news on their device every day. 42% read in-depth articles on tablet. 33% turn to new news sources on tablet. 30% spend more time getting news than before owning tablet. THOUGHT: One of my…
Read MoreB2B Content Marketing
B2B CONTENT MARKETING CHALLENGES MarketingProfs 41% of B2B marketers say producing engaging content is their biggest content marketing challenge. That’s up 14% from last year. 20% say it is producing enough content. 18% cite having the budget to produce enough content. THOUGHT: We’re approaching the point where people are realizing it is a given that…
Read MoreText Messaging: The Dull, Old Object?
TEXT MARKETING ON THE DECLINE? AT&T 43% of companies are interested in mobile apps as part of their mobile strategy during the next year. 41% are interested in mobile barcodes. 40% are interested in mobile banner ads. 35% are interested in the mobile web. And 34% are interested in SMS messages. THOUGHT: It’s easy to…
Read MoreMobile Mommies
MORE MOBILE MOMS BabyCenter In 2009, 22% of mom mobile phone users regularly went online with their device. This year, 62% do. THOUGHT: First there was the celebrated Soccer Mom, then the Internet rolled around and we’ve got a rapid-fire list of various moms: Mommy Bloggers, Social Moms and Facebook Moms, and now Mobile Moms…
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