Social Sharing
Most Difficult Social Media Marketing Tactics, February 2013 [TABLE]
The top three most effective social marketing tactics were also the most difficult tactics to execute.
Read MoreMost Effective Social Media Marketing Tactics, February 2013 [TABLE]
To best achieve social objectives, the greatest percentage of B2B & B2C marketers cited creating articles and blog post content.
Read MoreTop Brand Instagram Adoption [STUDY]
With 90 million monthly active users, 40 million photos per day, and 8,500 likes per second, Instagram has now managed to attract 59% of the world’s top brands.
Read MoreVideo Engagement: Facebook Uploads vs. YouTube Links, January 2013 [CHART]
Facebook videos achieved a 40% higher Engagement Rate (0,25%) than YouTube links (0,151%) in the studied period.
Read MoreKey Performance Indicators For Native Video Ads, December 2012 [CHART]
The most common primary key performance indicators were brand lift, sharing and cost efficiency.
Read MoreTumblr Eyetracking Attention Order [HEATMAP]
This heatmap illustrates the order in which people focus their attention on Tumblr pages.
Read MoreTumblr Eyetracking [HEATMAP]
This heatmap illustrates where people focus their attention on Tumblr pages.
Read MoreGeneration V Social Network Behavior, February 2012 [CHART]
Social networking is also becoming more common among kids, despite being strictly forbidden for those under 13. Once again, gaming is one of kids’ favorite social media activities.
Read MoreFrequency Of Mobile Video Sharing, November 2012 [CHART]
16% share mobile video content every day, and another 33% do so on a weekly basis.
Read MoreHow People Share Video From Their Mobile Phones, November 2012 [CHART]
92% of mobile video viewers said that they share mobile video content with others.
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