Social Media Marketing
Small Business Instagram Profile Elements [INFOGRAPHIC]
This infographic from fundera illstrates the elements that contribute to the perfect small business Instagram profile.
Read MoreBasics Of Instagram Stories [INFOGRAPHIC]
This infographic by Animoto illustrates some of the fundamentals brands need to know when using Instagram Stories.
Read MoreMillennials' Attitides Toward Social Media Political Advertising [CHART]
Sixty-three percent of Millennials have a negative attitude toward social media political advertising, according to a survey by Sling TV and Telaria.
Read MoreReasons For Social Media Use, By Generation [TABLE]
Across US age groups, social media usage is common ground, but that commonality masks many differences in usage.
Read MoreGlobal Social Network Users By Platform, 2019 & 2023 [CHART]
Facebook still rules the roost in terms of global social media users and that lead is expected to continue for several years.
Read MoreSocial Media Use By Generation [INFOGRAPHIC]
This infographic from GlobalWebIndex illustrates how Baby Boomers, Gen X, Millennials and Generation V use social media globally.
Read MoreSocial Media User Satisfaction By Site [CHART]
For the second consecutive year social media users have a relatively low level of satisfaction with the platforms they use as a whole, per a report from the American Customer Satisfaction Index (ACSI).
Read MoreUses Of Social Media Analytics [CHART]
The majority of marketers agree that social media analytics is an essential business development tool, per a report from NetBase, which surveyed more than 1,700 marketers, half of whom are from companies with more than $50 million in annual revenues
Read MoreAttitudes Towards Brands That Use Emojis [CHART]
Instagram posts have been found to generate more interaction when they include at least one emoji, making emojis a surprisingly useful engagement tool as opposed to just a way to dress up an otherwise dull message.
Read MoreDigital Illiteracy [CHART]
A Pew Research Center survey finds that Americans’ understanding of technology-related issues varies greatly depending on the topic, term or concept.
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