Podcasting
Recent Podcast Listeners By Device [CHART]
Podcast awareness and popularity are both on the rise, with a recent study suggesting that 64% of respondents ages 12 and older are familiar with the term ‘podcasting,’ up from 49% three years ago.
Read MorePodcast Ad Spending [INFOGRAPHIC]
This infograpic by eMarketer breaks down the degree to which marketers are spending on podcast advertising.
Read MorePodcast Listeners By Location [INFOGRAPHIC]
This infograpic by eMarketer breaks down where people listen to podcasts.
Read MoreTop Podcast Publishers [INFOGRAPHIC]
This infograpic by eMarketer breaks down the top podcast publishers, with National Public Radio and WNYC leading the list.
Read MorePodcast Listeners, 2018 [INFOGRAPHIC]
This infograpic by eMarketer breaks down podcast listeners by age, gender, and frequency of listening.
Read MoreSmart Speaker Behavior [CHART]
30% of Smart Speaker owners have purchased an item online using their device, and about 1 in 8 (13%) have ordered food or services.
Read MoreSmart Speaker Ownership, 2018 & 2020 [CHART]
This year, 40.7 million people of any age in the US will use an Amazon Echo at least once a month, equating to two-thirds of smart speaker users.
Read MoreConsumer Actions Prompted By Podcast Ads [CHART]
These are the top actions taken by American mobile users after hearing a podcast ad, according to research conducted by Magid.
Read More2018 Internet Trends Report by Mary Meeker [PRESENTATION]
The annual anticipation of the release of Mary Meeker’s latest massive Internet Trends report has arrived and along with it, the 294 slides jam-packed with data.
Read MoreOnline Audio vs Podcast Reach, 2000-2018 [CHART]
The popularity of online audio continues to rise. Some 64% of Americans aged 12 and older this year report listening to online audio on a monthly basis, and 89% of those listeners (57% of respondents overall) listen on a weekly basis.
Read More