Online Behavior
US Retail eCommerce Sales Share, 2009-2013 [CHART]
eMarketer estimates that eCommerce sales capture only 5.78% of total retail sales in the US, but they influence a much higher percentage.
Read MoreUS Shopping Cart Abandonment Rates, Q1 2012-Q4 2013 [CHART]
Despite the best efforts of retailers, shoppers abandon their digital shopping carts roughly two-thirds of the time.
Read MoreCollege Students' Snapchat Use [INFOGRAPHIC]
The majority of pictures sent through Snapchat by college students are selfies.
Read MoreTechnologies That Are Essential To Americans, February 2014 [CHART]
87% of American adults now access the internet in some form.
Read MoreShare Of eCommerce Visits By Traffic Source, Q4 2012-Q4 2013 [CHART]
Search accounted for 32.6% of website visits, up from 29.8% a year earlier, and leaps and bounds ahead of both email (2.7%) and social (1.1%).
Read MoreHispanics' Use Of Mobile For Local Shopping, February 2014 [CHART]
In many respects, research shows Hispanics to be ahead of the curve in terms of various mobile and online behaviors.
Read MoreDevices US Teens Use To Play Video Games, June 2013 [CHART]
Teens were slightly less likely than that to say they were using a console to play video games.
Read MoreDevices US Teens Use To Go Online At Home vs. Away, June 2013 [TABLE]
More than six in 10 13- to 17-year-olds reported using their game consoles at home to access the internet—just as many as were using their desktop computers to do so.
Read MoreMillennial Device Ownership, November 2013 [CHART]
Cellphones were the top device owned by US teen and millennial internet users, surpassing computer and radio ownership.
Read MoreUS Internet Adoption Rates, January 2014 [CHART]
Among adults, 87% use the internet, email, or access the internet via a mobile device, up a couple of points from a similar study conducted in May last year, which at the time represented a new high point.
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