Mobile Behavior
Spending On Branded Mobile Content, Q1 2014 [CHART]
Still relatively new, branded editorial media on mobile devices is luring consumers in.
Read MoreMobile App Users By Frequency Of Use, March 2013 & March 2014 [TABLE]
Total mobile app users worldwide who launched apps less than 16 times daily, called Regular Users, rose by 23%.
Read MoreHow Frequently People Use Mobile Apps During The 6 Months Post-Download [TABLE]
You download an app, use it once, and it ends up lost in a sea of icons, never to be used again.
Read MoreTop Reasons For Using Video Streaming Services, Q1 2014 [CHART]
Roughly half of US and Canadian adults use monthly streaming video subscription services and more than one-quarter use pay-per-rental services.
Read MoreGerman Internet Use via PC vs. Smart Phone, Q1 2011-Q1 2014 [CHART]
92% of consumers in Germany said they owned at least one mobile phone, whether smartphone or feature phone.
Read MoreWeekly Retail-Related Mobile Activities Of Online Buyers, March 2014 [CHART]
One-quarter of respondents said they researched products on their mobile devices prior to visiting a store weekly.
Read MoreUK Retail mCommerce Sales By Device, 2012-2018 [TABLE]
Retail sales on tablets are growing considerably faster than those on smartphones in the UK, even though smartphone usage is far more common than tablet usage.
Read MoreWhy People Share Their Mobile Location With Businesses By Generation, January 2014 [CHART]
Millennials are more likely in general to interact with companies in order to receive deals and rewards.
Read MoreTop Mobile Marketing Objectives, June 2014 [CHART]
The most important objective for mobile marketing is to improve customer engagement.
Read MoreBest Online Channels For Driving Sales, June 2014 [CHART]
Three-quarters of retailers surveyed believe that digital advertising delivers a higher ROI than traditional or offline advertising, and 82% expect their digital marketing budgets to increase in the next 3-5 years.
Read More