Mobile Behavior
Multitainment Behavior [CHART]
In this modern age of entertainment, one screen is no longer enough to satisfy most. eMarketer forecasts 180.8 million US adults will be two-screen viewers in 2019—meaning that 70.1% of the adult population will use a computer or mobile device to browse online while watching either digital video or traditional TV.
Read MoreMobile-Only Social Network Users, 2017-2021 [CHART]
Fewer people in the US are accessing social networking sites via computers, with the majority of users now exclusively on mobile devices. eMarketer forecast that 51.7% of US social network users will be mobile-only in 2019.
Read MoreGeneration V's Preferred Social Media Apps [CHART]
Sure, teens aren’t that into Facebook anymore. But it still serves some purpose to them, according to the State of Gen Z report from the Center for Generational Kinetics.
Read MoreEmail Design & Attention Spans [INFOGRAPHIC]
The average time spent reading an email increased nearly 7% over the past six years.
Read MoreMobile Voice Search [INFOGRAPHIC]
This infographic from SERanking illustrates how people use voice search while on the go.
Read MoreVoice Command Use Frequency By Device [CHART]
According to an August 2018 Social Lens survey, 70% of US internet users have ever used a voice command on any device, though that figure drops to one-third for those who use them as part of their daily routine.
Read MoreWanna Reach Gen Z? Use Mobile Video [CHART]
Of the 1,000 US internet users surveyed, more than half (56%) of Gen Zers, ages 16 to 24, said they had increased their use of Snapchat in the past year, and another 55% of respondents said they are using Instagram more.
Read MoreGrocery App Users, 2017-2022 [CHART]
Grocery apps are some of the fastest-growing apps in the US. This year, 18.0 million US adults will use a grocery app at least once a month, up 49.6% over last year.
Read MoreTime Spent With Digital Media By Device [CHART]
People in the US spent more than twice as much time accessing the internet through smartphone applications than via desktops, notes comScore.
Read MoreMobile Voice Search Behavior [INFOGRAPHIC]
This infographic from SERanking illustrates when, what, where, why and how of mobile search behavior.
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