Mobile Behavior
Factors That Prompt People To Open Emails
Dyspatch’s The Future of Email Marketing August, 2020 survey reinforces an article of faith among email marketers about the top factors that encourage someone to open an email.
Read MoreDemographics Of Screen Time
Some 65% of young parents feel that they spend too much time on their smartphone, with this group also being most likely to believe they spend too much time on social media.
Read MoreMobile Media Consumption, 2018-2022
Adult Americans will spend an average of 4 hours, 1 minute (4:01) on mobile devices per day in 2020, with 3:35 of that time spent on mobile apps.
Read MoreQR Codes
Remember when QR Codes were all the rage? They appear to be making a pandemic-fueled comeback.
Read MorePandemic Devastates Home Sharing Sector
This year, Airbnb’s US adult user base will fall 60.0% to 17.0 million. This is the first time that the company has experienced negative user growth.
Read MoreFood Delivery App Users, 2019-2023
eMarketer forecasts that the number of smartphone food delivery app users will rise 25.2% to 45.6 million this year.
Read MoreMobile Dating App Use, 2019-2023
eMarketer forecasts the number of smartphone dating app users in the US will reach 26.6 million this year. That’s an 18.4% increase from 2019.
Read MoreOnline Grocery Shoppers, 2018-2020
eMarketer forecasts that 52.9% of internet users will make at least one online grocery order through a digital channel in 2020.
Read MoreMost Popular Podcast Distribution Channels
Spotify’s focus on developing its podcast content appears to be paying off. Last year, 58.4 million people in the US were expected use Spotify, making up 20.8% of internet users.
Read MoreState Of Personalization 2020 Report
Nearly half of consumers said personalized experiences on the websites they visit are important and less than a third thought they had a positive effect on their brand perception.
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