International
Social Networks Used By UK B2B Marketers, March 2014 [CHART]
More than nine in 10 of those surveyed used business-oriented LinkedIn, the social network of choice among UK business professionals, and 89% used Twitter.
Read MoreDegree To Which UK B2B Marketers Can Demonstrate Social Media ROI, March 2014 [CHART]
Demonstrating social media ROI was a majority activity among UK B2B marketers.
Read MoreHesitance Of French Citizens To Divulge Personal Data At eCommerce Sites, April 2014 [TABLE]
More than two-thirds of French web users were reluctant to enter personal information—such as their name, address, phone number and bank account details—on an eCommerce site.
Read MoreFrench Online Buyers, Q3 2012-Q4 2013 [CHART]
Only 37.5% of French citizens ages 11 and older had made a digital purchase in the month before polling, equating to 20.4 million people across the country.
Read MoreFrench Consumers Who Bank Online, Computer vs Mobile, Q4 2013 [CHART]
Nearly seven in 10 French web users ages 15 and older said they had carried out at least one banking activity on a computer at home in the month before Q4 2013 polling.
Read MoreProfessional Activities Conducted On Social Media By UK Business Pros, January 2014 [CHART]
72% of UK business pros consider LinkedIn it a trustworthy source of professional content—compared with 37% for Facebook and 30% for Twitter.
Read MoreNumber Of LinkedIn Connections Among UK Business Professionals, March 2014 [CHART]
49% of UK business professionals had a LinkedIn account.
Read MoreUK Online Shoppers' Attitudes Toward Email Personalization, March 2014 [CHART]
The research asked UK adult digital shoppers how they felt branded emails could become even more appealing. The key sentiment was personalization.
Read MorePrimary Attitude Toward Branded Emails Among UK Online Shoppers, March 2014 [CHART]
UK consumers don’t want to see too many branded messages dropping into their inbox.
Read MoreMarketing Channels UK Consumers Prefer For Contact By Age, February 2014 [TABLE]
Email was the preferred marketing channel among UK internet users across all age groups.
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