Email Marketing
Email Volume Variance By Industry, Q4 2012 [CHART]
Email volume rose 5.4% year-over-year in Q4.
Read MoreMobile Advertising Post-Click Behavior, 2012 [CHART]
16% of advertisers on the Millennial Media platform integrated mobile commerce experiences into their campaigns last year, according to the network’s year-in-review report.
Read MoreCollege Students' Top Mobile Activities, November 2012 [CHART]
When asked to name their most frequent mobile activity, other than talking or texting, fully 25% of college students cited accessing Facebook.
Read MoreChanges In Small Business Online & Mobile Marketing Spending In 2013 [CHART]
Nearly 70% of small businesses said they had a website, which they primarily used to inform customers about products and services.
Read MoreTop B2B Online Marketing Activities, March 2013 [CHART]
Email (64%) is B2B marketers’ most important digital marketing activity.
Read MoreTop Channels Companies Are Integrating With Email Marketing, December 2012 [TABLE]
Three-quarters of companies worldwide said their web and email efforts were integrated; more than half had integrated social and email.
Read MoreCompanies Worldwide That Are Adopting Mobile Email, December 2012 [CHART]
42% of companies said they were fully designing emails to render differently on mobile devices.
Read MoreNew Factors That Will Affect Email Marketing, December 2012 [CHART]
58% of marketers said that the pervasiveness of smart phones and tablets will affect their email marketing plans in the next 12 months.
Read MoreMarketers' Priorities, 2012 & 2013 [TABLE]
For 2013, the number of marketers listing content marketing as their top priority nearly doubled, to 34.8%.
Read MoreTop 10 Websites By Share Of Mobile Visits, February 2013 [CHART]
Google ranks as the top site, with 17.3% market share of visits.
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