Email Marketing
Obama's Multichannel Marketing
The fact that the Obama campaign could practically print money, made his ubiquitous multichannel marketing campaign possible.
Read MoreNeed Black Green Livers In DC
Pay attention to your headlines; they are one of the most important email response criteria.
Read MoreThe Barack Obama Campaign & Microtargeting
Conservative Internet marketing guru Patrick Ruffini deconstructs the Barack Obama campaign’s microtargeting efforts.
Read MoreCreating An Online Voice
Flying Dog Brewery provides the best example of establishing a unique online voice.
Read MoreFound It! The Ultimate Email Marketing Tool
The AWeber email marketing service includes an RSS-to-email newsletter function that gives you full control over scheduling, design, and content.
Read MoreThe Ultimate Email Marketing Tool
The ultimate email marketing tool would include all the features of Constant Contact, a set and forget RSS-fueled blog email service, and integrated surveys and A/B testing.
Read MoreEmoticons – An Essential Online Communication Tool :-)
Emoticons can be a great device to use in marketing campaigns targeted at younger demographics, but properly and appropriately used, they can be an essential tool in delivering a crystal clear marketing message to any audience.
Read MoreMicromarketing: 3 Words
As information distribution channels proliferate and as more and more people consume information through an increasing array of media and devices, the importance of developing a micromarketing strategy only increases.
Read MoreAliShops.com: New Twin Cities Shopping Web Site Launch
AliShops.com is a new Twin Cities guide to neighborhood stores and shops by Pioneer Press shopping columnist, Allison Kaplan.
Read MoreInformality Online
Increasingly, online communication is becoming more informal and more conversational because most online communication mediums lend themselves to that style.
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