Content Marketing
Marketers' Content Development Tools [CHART]
More than three-quarters (76%) of organizations say they take a strategic approach to managing content. These organizations are also much more likely to use development aids – such as editorial calendars and formal workflow processes – than those organizations who do not manage content strategically.
Read MoreViral Content Strategies [INFOGRAPHIC]
This infographic from Venngage illustrates five strategies for creating content that can go viral and remain evergreen.
Read MoreSocial Media Strategy [INFOGRAPHIC]
This infographic from utm.io illustrates six steps you can take to create a social media strategy.
Read More6 Types Of Digital Marketing For Business [INFOGRAPIC]
This infographic from Point Blank Digital illustrates six types of digital marketing tactics that are important to business success.
Read MoreImproving B2B Vendor Content [CHART]
73% of B2B buyers say they have less time to devote to reading and research. So how can vendors make content more valuable when time is limited?
Read MoreHow To Use Infographics For Lead Generation [INFOGRAPHIC]
This infographic from Spiralyitics illustrates how to use infographics to generate leads for your business.
Read MoreB2B Content Marketing ROI Measurement [CHART]
Most business-to-business (B2B) marketers do some sort of content marketing, but they often do not measure the payoff of their content efforts. eMarketer estimates that nearly nine in 10 US B2B marketers will use digital content marketing this year.
Read MoreMarketing Skills To Master [INFOGRAPHIC]
This infographic from Maryville University illustrates eleven skills modern marketers must master.
Read MoreWebinar Conversion Rates [CHART]
Webinars have been proven to be a highly valuable content format, especially with B2B buyers. But how do webinars perform?
Read MoreFacebook Referral Traffic Declines In 2018 [CHART]
Facebook algorithm changes, which made brand and publisher-owned Facebook pages less visible in consumers news feeds, have had a significantly adverse effect on publishers, according to data published by Parse.ly.
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