Content Marketing
Most Important Social Media Marketing Objectives Worldwide, November 2013 [CHART]
Brand awareness and customer engagement were the top social marketing objectives among marketing professionals worldwide for the upcoming year.
Read MoreMulti-Channel Video Provider Subscription Trends, Q3 2012 vs Q3 2013 [CHART]
The top multi-channel video providers – representing 94% of the market – lost almost 27,000 subs in Q3, an improvement from a 50,000-strong loss in Q3 2012.
Read MoreConsumers' Primetime Video Programming Considerations, November 2013 [CHART]
Among 18-49-year-olds surveyed, a leading 47% said that their most likely consideration is what’s airing on TV at that time.
Read MoreMost Frequently Watched Video Content By Generation, November 2013 [CHART]
Millennials are still more likely to be found frequently watching TV shows than any other type of video content.
Read MoreMost Engaging Brand Post Types, November 2013 [CHART]
Discounts are the top reason Americans join online brand communities, and they’re also the leading reason why Americans use brands’ mobile applications.
Read MoreUnique American Visitors To Sports Sites, September 2011-September 2013 [TABLE]
comScore’s ranking of top sports sites by monthly unique visitors over a two-year period showed Yahoo! Sports in the lead, with 52.75 million unique visitors in September 2013.
Read MoreTop Bandwidth Hogs, H1 vs H2 2013 [CHART]
Netflix continues to be the dominant application when it comes to North American downstream traffic during peak period.
Read MoreFORECAST: Google Glass Sales, 2014-2018 [CHART]
BI Intelligence expects unit sales of Google Glass to climb sharply after 2014, to 21 million units in annual sales by year-end 2018.
Read MoreGaps In Online Marketing Talent, November 2013 [CHART]
Fewer than 1 in 10 large enterprise/brand organizations rate their marketing team’s current digital marketing knowledge as strong across all digital areas.
Read MoreB2B Buyers' Content Length Preferences, November 2013 [CHART]
About three-quarters of respondents agreed that they prefer different content at each stage of the research process.
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