Posts by derickson
Percent Of Traditional Advertising Budget Shifted To Digital [CHART]
The survey found that 57% of respondents said that 30% or more of their budget had shifted from traditional media to digital over the past three years.
Read MoreWhy Americans Follow Brands On Social Media By Gender [CHART]
Keeping up with the latest content was the most popular reason, cited by 43.5% of moms, 44.4% of other women and 30.7% of males.
Read MoreDemographics Of Consumers Who Would Buy A Brand Because Of Friends' Likes [CHART]
Ipsos found that 23% of US internet users under the age of 35 said they would buy a brand because of a friend’s social endorsement, and nearly as many internet users between the ages 35 and 49 would do so.
Read MoreLikefluence: Consumers Who Would Buy A Brand Their Friend Follows On Social [CHART]
In March 2012, 22% of internet users worldwide said they would buy a brand their friends followed on a social channel like Twitter or Facebook.
Read MoreSocial Media Behavior Of Men vs. Women [INFOGRAPHIC]
This infographic by Digital Flash illustrates the different social media behavior of the sexes.
Read MoreEtsy [INFOGRAPHIC]
MBAOnline.com created this infographic to illustrate how Etsy helps turn artists into entrepreneurs.
Read MorePinterest Traffic Passes Google Referrals In June 2012 [CHART]
The new data shows that Pinterest’s referral traffic climbed from .85% in January to 1.19% in June.
Read MoreAugmented Reality Dating [VIDEO]
A YouTube user has hacked together the Kinect & Asus’s Xtion Pro sensor to create an augmented reality date with Japanese virtual pop star Hatsune Miku.
Read MoreWhy Video Ads Grab Mobile Users' Attention [CHART]
42.9% say they are more likely to focus on ads in video format on a Smartphone or tablet.
Read MoreMobile-Only Online Activities [CHART]
Half of smartphone and tablet users (51.1%) say they now check their email using only their mobile device.
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