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Posts by derickson

Social Media Strategies, October 2012 [CHART]

Marketers appear to value social media more for customer engagement than for reaching new audiences.

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US Mobile Commerce Sales, 2011 Vs 2012 [CHART]

US mobile commerce (m-commerce) sales will grow 98.6% this year over 2011 to reach $20.85 billion.

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2012: An App Election? [INFOGRAPHIC]

This infographic breaks down how the U.S. has used mobile apps, in both sending and consuming information, during the 2012 election season so far.

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Top Reasons People Are Drawn To Read Articles By Generation, September 2012 [TABLE]

Visually-focused content may be on the rise, but a catchy headline is still the biggest factor enticing Americans to read an online or print news article.

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Mobile Websites vs. Apps For Shopping, September 2012 [CHART]

Psychological Science - Willingness To Share Information Chart

Asked whether they would prefer to use a mobile website or application when shopping on a mobile device, 61% of survey respondents from the US chose a mobile website, while an even larger share (68%) of UK respondents expressed the same preference.

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Halloween Per-Person Spending [CHART]

The average American adult will spend $79.82 on Halloween-related items such as decorations, costumes, and candy this year, up 10% from $72.31 last year.

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Insanely Great History Of Apple [INFOGRAPHIC]

This comprehensive infographic, created by Pop Chart Lab shows every Apple computer ever released, from the original Mac to the most recent MacBook Air.

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Email Client Market Share [INFOGRAPHIC]

This infographic by Litmus takes a look at the market share among email clients.

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Beyond Social Media: Twitter Trips, Caribou Coffee, & Are You Happy, Really?

Beyond Social Media Oct 9 – KitchenAid & MLB #fail on Twitter. How could it happen? Who’s doing social right? Do you know if you’re happy? We’ll tell you how to tell. Plus: Shiny new objects.

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Wal-Mart Launching Same Day Delivery [VIDEO]

I contributed some insight to this Good Question report by Jason DeRusha about Wal-Mart’s introduction of a same-day delivery service.

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